The Brand Agency helps Kleenheat launch 'Kleenheat Treats'

To launch Kleenheat’s new program of customer rewards ‘Kleenheat Treats’, The Brand Agency has created a campaign pointing out how summer is made just that little bit easier if you are a Kleenheat customer.

The agency worked with Kleenheat to help develop a program to reward customers so they can spend more time doing the things they enjoy. A distinct ‘Kleenheat Treats’ brand identity was developed and promoted through a fully integrated campaign, across TV and video, radio, outdoor and with content and a microsite.

To ensure the program was unique, and specifically meeting the needs of Western Australians, a ‘spin and win’ wheel filled with prizes and offers was developed, accessed via a microsite and themed around quintessential WA activities such as summer getaways and beach trips. The program also includes a range of offers from partnerships with local suppliers that are available for Kleenheat customers to access during the campaign period.

Click on the link below to read the full article on Campaign Brief.

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